Nature's
Path debuts THC-free
industrial hemp
seeds in new boxed
granola
(Delta, British Columbia - March
10, 2000)
Nature's
Path Foods' newest
Hemp Plus Organic
Granola is sure
to raise some eyebrows.
But never fear,
the THC-free hemp
blend combines
traditional ingredients
with nutrient-rich
hemp seeds to create
a delicious new
flavor that's really
in style, but won't
leave your feeling
"stoned." There's
a lot more to Hemp
Plus Granola than
its fashionable
status.
In fact, hemp seeds, which contain approximately
25 percent protein, are higher in fiber and certain vitamins
and minerals than soybeans. David Neuman, Nature's Path Vice
President of Sales and Marketing, is excited about the re-introduction
of the controversial hemp plant, a nutraceutical food up until
the 1890s when hemp use was constricted due to government regulations.
"The retailers LOVE it because it is 'trendy,'
healthy, organic and tastes great," Neuman noted. "Hemp has
so many benefits. Since we have used flax seeds and flax meal
in our cereals, waffles and Manna breads for so many years,
it was a natural for us to work with hemp seeds."
The great taste and nutritional value of HempPlus
Granola results from the perfect combination of organic oats,
cane juice, canola oil, rice crisps, flax seeds and hemp seeds.
All ingredients are third-party certified organic, which also
means grown and processed without genetically engineered ingredients
(also known as GMOs). Nature's Path celebrated the launch of
HempPlus Granola simultaneously with the introduction of its
new windowed boxes. The new packaging allows customers to view
the natural goodness of all four new varieties: HempPlus, SoyPlus,
Ginger Zing and Heritage Raspberry. Founded in 1988 by Arran
Stephens, Nature's Path is North America's best selling maker
of third-party certified organic and all-natural breakfast foods
marketed under the name Nature's Path and LifeStream, respectively.
The company owns and operates Quality Assurance International
certified processing facilities in Delta, B.C. and Blaine, Washington.
www.naturespath.com
Nature's Path Foods: Arran Stephens 604/940-0505
Media Contact: Kim Beeler 503/223-2168